Mailcoach

Mailcoach is a comprehensive email marketing platform designed to create and send marketing emails, automated email sequences, and transactional emails, serving creators, developers, and businesses.

Mailcoach is primarily suited for creators, startups, developers, marketers, and EU-based enterprises with high demands for data control and cost efficiency.

Mailcoach uses a usage-based pricing model billed by actual email sending volume, rather than per subscriber, making it more cost-effective for high-volume senders.

Yes, self-hosting is supported. Advantages include full data control by the user, meeting data sovereignty and security needs, lower long-term costs, and highly customizable integrations.

Offers Markdown, HTML, and WYSIWYG editors, with MJML integration to simplify writing responsive emails, and support for custom HTML templates.

The platform provides A/B testing to compare different subject lines or content; it also offers detailed analysis of open rates, click-through rates, and other metrics to help users continuously optimize their strategy.